Cost leadership - What Is Cost Leadership Strategy? (+ Brand Top Examples)

And achieve economies of scales that smaller competitors are just not able to.

This might include following up with suppliers, creating larger supply orders and introducing new technology into the business.

For example, after pressure from workers about compensation, fast food restaurants began to implement touch screen ordering kiosks in select stores.

Strengthen Business Sustainability Market fluctuations are a common thing in the business world.

Cost leaders can also withstand recessions better than competitors because they are experienced in appealing to consumers with budgets in mind.

This company would be able to improve its efficiency by leveraging and lower production costs by using fewer and more simple, standard components.